The SEO, SEM, PPC and Content Marketing Blog - Semrush

Rules of Snapchat Branded Content Marketing

Social Media

4 min read

9 Unwritten Rules of Snapchat Branded Content Marketing

Snapchat is quickly becoming a powerful new tool brands can use to engage with their audiences, thanks to the more than 100 million people using Snapchat every day. They‘re watching and sharing more than 7 billion video clips. And unlike other social platforms, which have pretty variable demographics, Snapchat has a small, core audience of users between 13 and 25 years old.
Aaron AgiusJul 21, 2016
On-Site SEO Mistakes

General SEO

10 min read

11 Most Common On-Site SEO Mistakes [Semrush Study]

Which SEO issues do you really need to focus on? We decided to find out using real data. In this article you will find a list of the most common on-page, technical SEO and website issues and information about the way they can affect your search engine rankings. The infographic below summarizes our key findings.
Elena TerentevaJul 19, 2016
Rules of Retargeting
Data Is Meaningless Without a Story

3 Reasons Why Data Is Meaningless Without a Story

Data is the cornerstone of not just content marketing, but every other marketing strategy as well. It’s what separates us from those annoying door-to-door salesmen who rely on pure dumb luck to sell their products and services. Data has given us the luxury to actually craft well-educated messages that directly appeal to our prospect‘s pain points, needs and desires instead of gut-driven guesses.
Goran MirkovicJul 07, 2016
Exporting Select Keywords in Semrush

Check the List: Exporting Select Keywords in Semrush

Most users familiar with Semrush know that when you wish to export a particular report, you have to receive all of the results, rather than the select few results you would like to actually have exported. You would go to type in a competitor, click on the Organic Positions report and notice only a select amount of keywords you would actually like exported.
Mike IsaacJun 16, 2016
How To Get Google Reviews

General SEO

6 min read

How To Get Google Reviews (The Easy Way)

You no longer need a Google+ account to Google Review a local business. How does this change your marketing strategy? What can you do to harness this recent change to rank higher in SERPs? David Sawyer provides a formula to get more users to your page and business thanks to Google Review.
David SawyerJun 15, 2016