Stone Path Consulting

Challenge

Analog manufacturer required software installation, tech upgrades, automation consulting & implementation. The amount of data was challenging to input and staff training also had its difficulties. Client also required trademark registration for re-branding. Amazon, Walmart & Shopify sync & setup.

Solution

The creation of a website, 3rd party marketplace accounts, management of those markets, and all synced to an installation of Fishbowl Inventory. Here we also undertook mapping and entering data for all raw materials and SKU creation recipe. Rebrand successfully both offline and online.

Result

Client has added ability to see the data at the heart of their operation. Many inventory and order related tasks have been automated requiring fewer staff hours for equal or better output. Brand has established itself both on the web and through marketplace storefronts.

Challenge

The client came to us with a site that was mostly broken and no longer converting visitors into leads. Images were broken and contact forms no longer functional after WordPress core updates had rendered the old themes broken.

Solution

We replaced the WordPress installation with a fresh design, adding 35 pages of SEO content and also building a specialized lead generating subdomain website to direct PPC campaigns to.

Result

Client now drives paid traffic to an effective lead generation landing page. This has drastically improved his CPA in PPC campaigns. We have also created a website with content pages that capture SEO traffic and potential across hundreds more keywords than before.

Challenge

Our main challenge was securing customer data during the transition to a new ecommerce site, ensuring no data loss. We also updated the outdated design, enhanced ecommerce functionalities for a better checkout experience, improved navigation for user engagement, and expanded product content.

Solution

Our team crafted a modern, simple, and navigable website with advanced e-commerce features like robust filtering, personalized recommendations, and secure checkout to boost conversions. We prioritized mobile responsiveness, optimized for all devices, and enriched the site with informative content.

Result

By strategically tackling the initial challenges, our efforts led to significant improvements, including an enhanced user experience that was more intuitive and user-friendly, better conversion rates through a streamlined checkout process, and overwhelmingly positive feedback from customers.