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Shared Audiences

Shared Audiences

Drive Growth with Digital Marketing
4.5

Weston, Connecticut, United States

10-49

2021

Open agency’s LinkedIn

Shared Audiences is an omnichannel advertising and marketing platform that connects brands to their target audience at the right time and place in their customer journey. Clients range from Fortune 1000 corporations to venture-backed tech startups to SMBs across the globe. Deliver the right message, to the right audience, at the right time and place. From Programmatic Advertising to Search and Social, Shared Audiences drives growth across the entire customer journey.

At Shared Audiences we operate all our digital marketing services through this lens of shared audience optimization (SAO). We believe leveraging any growth channel requires the sharing of a pre-existing audience. Taking this approach to programmatic advertising, geofence audience targeting, paid social, organic social, search engine marketing, display and video advertising, SEO, and conversion rate optimization (CRO), requires a laser focus on our clients’ target audience, and a laser focus on what audiences are being shared with our clients. We discover the necessary audiences on the right channels that can be shared with our clients and how any existing shared audiences need to be optimized to drive growth and a better return on investment.

Budget per project
Starting from $1,000
Project duration
  • Starting from 1-3 months
Geographic focus
  • Canada
  • United States
Languages
  • English
Success stories

Challenge

Alembika had tested paid search and paid social and attempted SEO on their own, as well as with the help of consultants from other agencies, but they were only able to bring in a few new customers. They were in dire need of the correct resources and expertise to grow their luxury fashion brand.

Solution

Alembika partnered with Shared Audiences to achieve omni-channel presence and revenue growth through paid social on Meta (Facebook/Instagram), Pinterest, and TikTok as well as paid search and SEO on Google and Bing. After onboarding with Shared Audiences, Alembika saw a surge in sales and awareness.

Result

Meta, Pinterest, TikTok, Google, and Bing all proved to be powerhouse revenue drivers resulting in 3 to 4X return on ad spend (ROAS), as well as exposure to new audiences. The paid channels along with SEO accounted for more than $2.2M in revenue in the first 13 months of the partnership.

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