Free Online Marketing Lessons
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AI
SEO
Semrush Tools
Erich Casagrande
13 minutesHow to Do SEO, Content, and Social Faster with AI
AI has evolved way past text generation—we’ve got fresh AI functionality in Semrush’s Autumn Release. In this free lesson, discover how to use tools that factor in predictive analytics and competitor data to level up your SEO, content, social, and more. Learn how to use 6 tools in just 20 minutes for better results, fast.
Business
Career
Marketing
Kate Busby
11 minutesHow to Launch an Employee Advocacy Program in 6 Steps
In this free lesson, Kate Busby breaks down how to launch an effective Employee Advocacy Program in six steps. Learn how to harness the power of your employees to boost brand reach and engagement. From setting clear goals to using the right tools, creating shareable content, and rewarding participation, Kate shares valuable insights from her experience with Fortune 500 companies.
SEO
Aleyda Solis
How to Grow with Global SEO Playbook: Webinar with Aleyda Solis
In this free webinar recording, award-winning SEO expert Aleyda Solis shares the SEO Playbook that has helped her and her clients achieve business success through global expansion. You will learn practical tips to maximize Global SEO, key elements of successful global website expansion, and the most common (and costly) mistakes to avoid.
Career
Olivia Mae Hanlon
43 minutesHow to Break into Marketing with No Experience: AMA with Olivia Mae Hanlon
You want to work in digital marketing but are unsure how to land your first job? Where do you start? How do you get that first interview? If this makes you panic and pull up every job board you can find, don’t worry – in this personal FREE AMA (Ask Me Anything), Olivia Mae Hanlon will tackle all the thorny questions keeping you up at night.
Career
Adam Riemer
9 minutesHow to Write Cold Emails That Get Responses
In this free lesson, Rita Cidre (with the help of Adam Riemer) shares some tips on how to make the best first impression when sending a cold email. You'll learn the best language to use, what NEVER to say when pitching your idea, and see examples to guide you on your way. Your turn to write is coming up soon!
Career
Social Media
Marketing
Lara Acosta
How to Stand Out on LinkedIn - Expert Tips You Need to Know
In this free lesson, Rita Cidre sits down with personal branding expert Lara Acosta to learn the best practices to make your LinkedIn stand out, from banner design to catchy headlines. This video will help you get over your fear of LinkedIn "cringe" and start optimizing your profile today.
Hear what our students have to say!
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“I was wondering if it is easy to find a great learning platform FOR FREE online! And the answer is: YES. The courses & exams in Semrush Academy are curated by professionals. There are amazing courses that open up a world of opportunities and learning for people looking to get into the Digital Marketing space. Highly recommended to every manager and copywriter.”Laila MustafaProject Coordinator at Digital Lionne